Drawn to Lasting Community Impact: An Introduction to Nicole Wilson, Our New VP of Philanthropy
Back to blog feedWe’re delighted to welcome Nicole Wilson to the Palmer team as the new vice president of philanthropy. In her new role, Nicole will lead our philanthropic efforts, focusing on strategic partnerships, innovative fundraising campaigns, and community engagement.
We sat down with Nicole to get to know her better.
What drew you to Palmer Land Conservancy and our mission of protecting land and water for the well-being of nature and people.
Nicole: Throughout my career, I've been drawn to organizations that make tangible, lasting impacts on their communities, and Palmer stands out as a true innovator in conservation. What excites me is Palmer's comprehensive approach to land protection—recognizing that yes, conservation is about preserving scenic views, protecting working agricultural lands, securing recreational access, and ensuring that our communities maintain their connection to the land that sustains them.
My experience at Colorado Parks and Wildlife has deepened my appreciation for how critical land conservation is to Colorado's future. I've seen firsthand how protected lands strengthen communities, and Palmer's strategic vision of protecting southern Colorado's lands for future generations aligns perfectly with my personal passion for conservation.

Do you have a favorite memory of a time spent outdoors?
Nicole: Several years ago, not long after moving to Colorado, I decided to take a two-day camping trip with my dog near Eleven-Mile Recreation Area. During the first night, temperatures dropped more than expected (and more than my gear was ready for), making a second night in my tent out of the question. So, in the morning I reluctantly packed-up camp and decided to drive to Cottonwood Pass before heading home. On the way back to the front range, we stopped at a randomly selected trail and hiked up to an alpine lake with stunning views of the surrounding peaks. The hike itself was fantastic and as my dog and I rested on the shore of the lake a couple of Pikas played nearby. On the way back down we observed a moose (thankfully at a safe distance) drinking from a stream. Even though the trip was cut short, it turned into a perfect Colorado day!


You've had experience in various sectors of nonprofit work—from arts and sports to environmental conservation. How do these diverse experiences enhance your approach to philanthropy at Palmer Land Conservancy?
Nicole: Each sector has taught me valuable lessons. From my time at the USA Swimming Foundation, I learned the importance of building strong donor communities that connect people to a mission. Working in the arts and education taught me how to communicate complex ideas in compelling ways that resonate with diverse audiences. Most recently, at Colorado Parks and Wildlife, I've gained deep insight into the interconnected nature of conservation, recreation, and community well-being.
Land conservation touches every aspect of our lives—from the food we eat to the places we play, from the water we drink to the views that inspire us. To me, successful philanthropy is about connecting people's passions with meaningful impact. Coloradans are passionate about our spectacular landscapes and precious water resources, and Palmer is a great way for donors at all levels to make an impact on their communities and ensure that these resources are protected for future generations.
What’s a quirky hobby you have that most people wouldn’t know about?
Nicole: I have recently taken up tap dancing (at a very beginner level). I grew up loving old musicals and thought it would be great to learn how to tap along. I have since learned that, unsurprisingly, it’s much harder than it looks and unfortunately I have less rhythm than I thought. However, the class is a lot of fun and full of wonderful people trying, and sometimes succeeding at, something new.
Looking ahead to the next few years, what excites you most about engaging with Palmer's community?
Nicole: Palmer’s community of support is made up of people engaging in many ways: donors, volunteers, landowners, community partners, and many more. What excites me most is the opportunity to connect people to the work that Palmer is undertaking in meaningful ways. We all have the ability to make a difference, and I look forward to learning from our community how they connect to Palmer's mission. Our community members are an incredible group whose support transforms our mission into reality; I look forward to getting to know our community.
Getting to Know You
To help Nicole get to know you better, please complete a ten-question survey. This survey will take approximately 5-7 minutes to complete and will assist Nicole and the team in understanding your interests and what you enjoy most about Palmer’s work. Everyone who submits the survey by March 23, 2025, will be entered to win one of three Palmer prize packs Palmer swag, including a hat, water bottle, and tote bag.
